Fifteen years building
UK accounting technology
from the inside.
Not advising from the outside. Founding, operating, and running the companies that define this market.
Track Record
Enterprise accounting and tax software. Commercial leadership across a portfolio serving UK accountancy practices and their clients at scale.
Led practice sales through to the company's acquisition by NatWest. Built the accountancy channel and closed the firm's first significant practice partnerships.
A venture-backed SME fintech combining a business current account with accounting software. CCO through growth stage and fundraising rounds.
Running the company through the MTD for Income Tax transition and the accountancy channel opportunity it creates for software businesses in this market.
Most accounting software fails on distribution, not product. Selling to and through accountants runs on trust, compliance signalling and peer referral. That is the channel I have spent fifteen years learning.
The operator's
advantage.
Three ways
to engage.
For VC and PE funds assessing opportunities in UK accounting technology and adjacent fintech markets.
For portfolio companies. Delivered through VIA Consulting, with a focus on accountancy channel strategy and distribution.
For boards that need an operator with direct experience across the full commercial lifecycle of UK accounting software businesses.